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Alpha Project bloggers

Doing an interview recently, I realised that I am the epitome of the bad blogger! My crime? I am inconsistent - I blog in spurts, but not regularly. A good blogger needs to blog regularly (at least 3 times a week), or at least consistently (e.g. every Sunday), so that the readers know what to expect and don't waste their time. I suppose that with Google Reader or RSS one can get around that, but still...

Anyway, I will make an effort to be more consistent from now on (but I've said that before, haven't I?)

Anyway - a few things have happened since my last post: a couple of screenings ('District 9' - great!, 'Murderer' - pretty lame), a birthday party, I bought a new super chair, and continued to be stressed out by work :-|

Yesterday, there was the launch of 'Project Alpha' (recognise the design?)
Project Alpha launch

It was combined with an Adidas promotion at the Centre Court in Megamall - you could get a "Mystery prize" by saying the password. It's "Drymax", but don't all go rushing to use it. Unless you really want a sample of "Tropical Passion - Adidas fragrance for women" which is all I got, or even a keychain (Tian Chad got both). I was so not impressed...
Tian Chad with Adidas gift

On the other hand, if you go there and buy Adidas shower gels and stuff like that to a value of RM45 or more (I think), you can win extra prizes (a bag, fragrance,...).

I also met Casey Liew, and Dustyhawk was also there, and helped me to choose a microphone afterwards, for my interviews.

After the trailer for Project Alpha was shown, there was a foosball competition. The KennySia and Jojo Struys team beat Nicolekiss and (er sorry I'm not sure...) beautifulnara (thanks Casey!)
KennySia Jojo Struys and Nicolekiss playing foosball

and, in spite of looking very focused,
sixthseal and fourfeetnine playing foosball

Sixthseal and Fourfeetnine lost to Redmummy and Budiey
Redmummy and Budiey playing foosball

The final was won by the Kenny and Jojo team,
Kenny Sia, Jojo Struys and Adidas person

and everyone got something anyway :-) Ahh the life of a blogebrity, freebies galore...
Bloggers at Project Alpha launch with Adidas

OK OK I know they work hard for it. By for example posting (and posing) regularly!

So that was that - I must say I'm intrigued by Project Alpha though - it's going to be an "Online TV Show" - kind of like the Malaysian Dreamgirl I suppose, but focusing on the life of bloggers.

When I think of it, calling it an "Online TV Show" is an interesting mix of terms - by definition, if it's online it's not television: in media studies terms I suppose what it means it is a television genre of programming, but it's distributed online.

It will feature one blogger every week, with a three minute segment every day. So it's like TV in that it is moving pictures with sound, broadcast at a certain time; but unlike TV because one can view it at any time, and it's short. Having it short suits online media - you can watch it in the time it takes to read a blogpost, and it's not going to take forever to download or cost too much if you're using a mobile device.

I must say, Malaysian blogging is always throwing up surprises. This is something of a glimpse into the future of new media I'd say. However, at this point the production of such a programme is taken over by professionals: my guess is that the next generation produsers, will be producing their own short videos. Sure you already have vlogs, but what I mean is that at some point, someone will be putting together an edited clip which would cover similar topics that blog posts do, in a way that is more than someone talking to a web cam.

Advertlets Malaysian Bloggers Evening

I went to another blogger party last Thursday (participant observation is such a drag sometimes... ;-)) - for once it was not a Nuffnang party, but one organised by Advertlets (I didn't have a camera, so I'm borrowing some pics from others - sources indicated)

The event was at Envie - a nice little club, with an 'interactive dance floor'. This is the best picture I could find

But actually it's more interesting than that - it's a 'touch sensitive' dance floor, and each square is like a 'pixel' and there are games possible. We played 'Musical chairs' on it (I got a Google t-shirt - uber geek!) - but that was the only game I saw, and I would have liked to see more. They're also a bit sensitive about the RM250K dance floor, and you're not allowed to be holding your drink while on it.

The emcees were the stars of the 8TV series Blogger Boy (I think you can watch the episodes online too) - there was free flow until 10, and lots of bloggers partying, camwhoring, drinking, doing silly things for prizes, and generally messing about :-) I met a few bloggers I know already: kruel74 (who put me on the guest list, thanks!), Tian Chad, and Dustyhawk - and of course the founder/CEO/etc. of Advertlets himself - birthday boy Josh Lim :-)

I also met the sole employee of Google in Malaysia (who provided the Google t-shirts) - he told me that you can now get Blogger in BM, which was news for me. However, a lot of people prefer to use the English version because that's what they're used to already, even if they blog in BM.
Blogger in Bahasa Malaysia, Malay language

It was a nice evening, smaller than the usual Nuffnang event - but with nice people and a good atmosphere as well. There were very few 'Nuffnangers' there - this fits in with previous observations of other meets I've been too: AMBP, All-Blogs, etc. Generally, most bloggers seem to stick with one group: this leads to questions about the 'blogosphere' as whole... Some bloggers have said to me that there is no real 'blogosphere' - what do you think?

Other blog posts about the event (please tell me if I've missed any):
• Bitchy Mitchy: Thursdays full of rainbow
• Let there be chaos: Hatin' On the Club
• Life's Journey: How are we, my Friday feathered friends?
• Mai Tomyam: Malaysian Bloggers Evening 2009: Super Party Time for Bloggers
• nadea.maradana's blog: Malaysian Blogger Evening by Josh Lim
• RowYourBoat Blog: Party @ Envie Lounge
• Stephen's Blogs: Malaysian Blogger's Evening - Party Like A Blogstar!
• Tian Chad @ ???: Envie Club With A Little Surprise!
• Yantz.Yanttie lif3st0ry: EVeninG p@rty for bl0ggErs

myBlogS 2009 - First Malaysian blog survey results released

[edit 11/09/09: I just realised that the title of this post is a bit misleading - myBlogS 2009 was not the first Malaysian blog survey, what I meant was that these are the first results of the myBlogS 2009 survey.
Previous surveys have been done by Tan Jun-E and syed syahrul zarizi]

Well I've been kind of busy lately, and finally got round to submitting a paper to a journal (my first one! Wish me luck!) - it's based on the paper on Blogwars and Authenticity that I presented at MSC6 last year.

Anyway, I know a lot of people want to know what the results for the survey are, so I've decided to do it like this:
1) Release the full summarised results for anyone who wants to look at them - download them here.
2) Put up more detailed analysis of different portions as and when I complete them.

The reason I'm doing it this way is because I have no idea when I'll have completed the full analysis of the survey (it was quite long, and there are many angles to it), but at least people can have a look at the overall results.

I'll be happy to respond to any questions and requests for analysis on particular angles. For example, looking at the summarised results you can see that 54.2% of the bloggers that responded were female, and that 51.4% of the respondents are trying to make money from their blog; but you may want to know how many females were trying to make money compared to males. You can't tell that from the summary, but if you ask me I'll do my best to do the analysis for you and then put the results online. I'll also be putting different analyses online as I go forward - the first one will be comparing bloggers' and non-bloggers' views on blogs in general (question 10).

Limitations to the results
As with all social research there are limitations to the conclusions that can be drawn, here are the main ones that I can think of now:
• The survey was in English only - this tends to exclude the non-English language bloggers and readers. As such, it cannot claim to represent Malaysian bloggers as a whole, but a particular portion.
• The sample size is not insignificant, but not very large either. This will possibly induce bias in certain directions - in particular, it is more likely to reflect the kind of blogs I am focusing my research on, and who are more likely to have heard of me. That is, personal/lifestyle blogs.
• In addition, the sample is 'self-selected' - i.e. only people interested enough in the subject matter choose to respond to it, so this induces a bias in favour of a particular type of blogger and/or reader.

Some overall results
The survey was conducted online between March 9 and April 10 2009. 686 started the survey, and 561 completed it, giving a completion rate of 81.2%. Of those who completed it, there were 356 bloggers and 197 non-bloggers (i.e. those who read blogs only).

This is a rough portrait of the average blogger who responded:
The average respondent blogger is a young Malaysian female student, between 18-25 years old, living in KL or Selangor, and of Chinese ethnicity. She has had a blog, in English, for more than two years, updates at least once a week, and has less than 100 unique visitors a day. She is likely to use her real name on her blog, or be identifiable via photos or other information. She has a blog mostly because she likes writing; she wants to keep a track of things she wants to remember; and to keep in touch with friends. Her top three preferred blogging topics are friends, events and travel. She allows unmoderated comments - but will censor comments that are offensive, racially sensitive, make personal attacks or refer to her family.

Making money from her blog is not an important reason for having a blog, but nevertheless she is probably taking advantage of opportunities to make money. In practice she is making less than RM100 a month using Nuffnang, and is not likely to be doing paid advertorials; she has not received any free gifts/tickets/food as a result of her blog and is not likely to have a non-commercial ad or announcement on her blog.

She reads blogs every day, and follows up to ten blogs regularly - she may know her top three bloggers personally, but reads the blogs because they are interesting and/or useful. She will have met some of the bloggers in person, but not too many. She is likely to read the comments in blogs - but not always - and leaves a comment when she has something useful or interesting to add, and may respond to other comments for the same reason.

There's more information than that in the results, particularly about attitudes, but I'll get round to that afterwards.

Compared to most studies of blogs - e.g. Technorati's 'State of the Blogosphere', or Tan & Zawawi's 'Blogging and Democratization in Malaysia, this sample is younger and more female (though the 2006 survey by Microsoft had more female bloggers too). The amount of bloggers with paid advertisements is less than those reported for Asian blogs by Technorati (51.4% and 60% respectively).

As usual, I would more than welcome any comments, suggestions and criticisms. Please feel free to use the comments area below, or to send me an email if you like.

myBlogS 2009 - 538 already and only two more days left!

Just two more days to go!! I was soooo stressed when I launched this survey, and just hoping that I would get at least 100 responses, but now there have been 538!! 500 was my target, so that's cool 8-) but I want more, more, more!! - muahhhahahahhaaha

No seriously, 500+ is great! And a big

to all of you who have taken the time to answer it :-D

But the more responses there are, the more likely it is that the results really do represent Malaysian bloggers as a whole.

For those of you who have not heard of it yet – it's a survey that's part of my PhD research for Monash University, and it's asking what Malaysian bloggers and blog readers think of the increased monetisation of blogs – like the advertisements you can see on the right, or 'advertorials', when bloggers are paid to write about products or services.

It takes about 5-10 minutes for a blog reader, and 10-15 minutes for a blogger, and when you finish the survey you can enter your email for a prize draw for Platinum Movie Suite vouchers (or something similar near you, if you don’t live in Klang Valley). I'll be posting up the results for all to see once I've compiled them.

It's completely anonymous, because I want people to be honest in their answers :-)

So try it now before it's too late! It will be open until tomorrow midnight, so do the Malaysian Blog Survey 2009 now!!

And my eternal and kow-towing thanks goes out to those who were kind enough to spread the word (previous ones here)

A particular mention goes to Kenny Sia who had a sidebar panel up for a week :-)
Kenny Sia screenshot, myblogs 2009 malaysian blog survey
and thanks again to the others who also took the effort to make the survey more successful! (Please tell me if I’ve missed someone out)

• Hic Sunt Dragones: myBlogS 2009: The Monetisation of Blogs in Malaysia
• deep inside: myBlogS 2009 - Malaysian Blog Survey
• As Suanie Sees It: elawyer law conference 2009 @ um
• Follow the cable: Blogger turbulence.

And not forgetting tweets from bytebot, kueee, ShaolinTiger, and synical

*Edit*: Thanks to Me, Mine, and Myself also!

Malaysian Blog Survey: if picture not working, go to

Learning to camwhore with Malaysian Dreamgirl

Today has been procrastination day - for some reason I couldn't get started on anything really... so I've spent most of my time watching Malaysian Dreamgirl (Actually that was yesterday, while writing this I further procrastinated by camwhoring)

I'm not that interested in models and so on, but I like to watch a Malaysian show - the people all seem a bit more real and close to home. The concept of the online reality show is interesting and they are doing a good job overall. Though the bits they have between scenes, the speeded up shots of KL are kind of boring I find - I mean, who needs to see more traffic jams?? Also the relentless plugging of various corporate interests (Beautilicious, Lim Kok Wing, etc...) is tiring.

I like seeing the bits with photo shoots, when they are talking about how to do the poses, etc. It's interesting to see all the work that goes into presenting oneself as a model; and I understand more why some girl bloggers like to try out their different angles and all that when they are camwhoring. In fact, it makes me feel like trying it out a bit - just out of interest and for fun, though it feels kind of silly to me :-P

OK - there you go, me camwhoring. Conclusions: yes I am getting old! Too much smiling and wrinkles shoot across my face like Freddy Krueger or something! Solution? Only show small photos where it’s difficult to make out too much :-D

Which is my best profile? I have no idea - they all look pretty dodgy to me! What do you think?

Back to MDG: I particularly liked the photo shoot in series nine with Jimmy directing them, he explains well what he wants and why he’s doing it; the catwalk episode was OK too, though one of the models looked scarily thin; the other one seemed to be a very conscientious teacher though.

As for the competition. Who would I vote for? I guess Juanita, Dawn, or Shasya would be in my top list. I find Ming kind of boring, and Farah looks so just so uninterested in it all.

Another thing I'm curious about (and why I started to write this post actually) - the MDG film streams really well, much better than YouTube etc. Even when some other sites are taking ages to download - the most obvious reason I can think of is that they pay streamyx to guarantee them full speed on the network. If that's the case, then network neutrality is already history in Malaysia; not good :-(

myBlogS 2009 - Update

The myBlogS 2009 survey has been running for two weeks now, and I'm really happy with the response so far - 329 responses!! :-D :-D

So, to everyone who has filled it out so far…

I was so stressed at the beginning! Just hoping that it would reach at least 100, which my supervisor had said was the absolute minimum.

But it's not over! It's open until the 10th April, and the target is 500 responses.

It's important to have a lot of responses because no one knows exactly who all the bloggers are in Malaysia, so you can’t do a stratified sample (e.g. for Malaysia, you make sure you have a 50/50 divide of male and female, apprx. 60% Malay, certain percentages of old and young, etc.) that would help to make sure the results reflect the overall population of the Malaysian blogosphere. So the more people who answer, the less likely that there will be bias from a particular section of the blogosphere.

I can't tell you any of the results so far, because that might influence the results if you haven’t done the survey yet, but I can say this:
Saya memohon maaf di atas ketiadaan versi Bahasa Malaysia untuk borang kajiselidik ini kerana tidak mempunyai kemampuan serta pengetahuan untuk penterjemahan. Saya berterima kasih jika anda mencuba dan kerjasama serta jawapan anda amatlah saya hargai.

Seriously, I wish I could have it in Chinese and Tamil too, but I just can't do it now :-( I hope that maybe in future I'll be able to collaborate with someone to redo it in other languages.

Click here to do the Malaysian Blog Survey 2009 now! You can win Platinum Movie Suite vouchers too :-)
And it's not just for bloggers, but for anyone who reads Malaysian blogs.

A big shout out and Thank You! to everyone who has been kind enough to spread the word about the survey - by email, or on their blog:

• Domeless w0nderb0y: ~~ DragonBall Evolution Premiere Screening ~~
• ? ?w?s?më??ss ?år?? ?: Dragonball Premiere Screening
• Abdullah deserts loyalists?; Book launches with Zaid, Nik Aziz, Anwar; Blog survey
• kuE: of blogging & law—
• Open Heart, Mind & Soul: To all..
• The Ranting Cynic: myBlogS 2009 - Malaysian Blog Survey 2009
• The Tiny Tapir: Malaysian Blog Survey - Free movie tickets!
• w w w . x e s . c x: eLawyer Law Conference 2009 - Blogging & Law

and last, but not least
• Malaysiakini: Vox Populi
The Star
The Star Malaysia, announcement of myBlogS 2009

(if I've missed anyone out, please tell me and I'll add you in)

*Update 31/03/09*: • Itulah Aku: Malaysian Blog Survey
Malaysian Blog Survey: if picture not working, go to